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Your Reps Are Already Using AI. Here’s Why That Should Worry You (and What to Do About Shadow AI)
Your best sales rep sent a client proposal last Tuesday that was drafted by ChatGPT. You didn’t know. Neither did your IT team. And that rep? They’ve been doing it for months. This is happening right now in sales teams across the country. A rep copies a prospect’s LinkedIn bio into ChatGPT, asks it to write a personalized follow-up email, and hits send. Another rep pastes a call transcript into an AI tool to get a summary before logging notes in the CRM. Nobody told them to d
Jun 103 min read
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